For Gym Operators

Spinning® Generation Q

Video | June 5, 2016

Quality is our highest priority in everything we do, from crafting our Spinner® bikes to developing our Spinning education programs. Mad Dogg Athletics, Inc, recently partnered with Precor®, a leader in fitness innovation and the producer of the world’s best fitness equipment, to deliver that quality with the newest line of commercial Spinner® bikes: Generation Q.

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IHRSA Session Summaries: Research and Industry Trends

E-Book | May 24, 2016

Data can be one of the most valuable tools at a health club operator's disposal. By using research and fitness trends, operators can improve their programming and member experience and, as a result, see higher member retention and revenue for their club.

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IHRSA Session Summaries: Management and Operations

E-Book | May 20, 2016

Fitness equipment, staff, and programming are a health club's tools, but management determines how effectively those tools are wielded.

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Building a Company Culture Focused on Outstanding Member-Centric Experiences

E-Book | May 17, 2016

Retention is a topic of concern for any company, with business leaders continually asking the question, “How do I get my customers to come back?”

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IHRSA Session Summaries: Customer Service and Retention

E-Book | May 16, 2016

The quality of your club's customer service is equally important to the member experience as the equipment and facility itself.

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10 Ways to Promote a Do-More Attitude in Your Gym Staff

Guide | May 12, 2016

A large part of a member's impression of your club comes down to their interactions with your staff. As many consumers will pronounce, it doesn't matter how great the product – your facility – is if the customer service is dreadful.

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Top Tips for Operators from 9 Fitness Industry Experts

Article | May 9, 2016

Nine health and wellness experts contributed their expertise to this guide, which covers everything from marketing and social media to programming and facilities cleanliness.

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Why a Service Culture Is Key to Retaining Members

Article | May 6, 2016

Establishing a strong culture of service and high standards in your club is one of the most effective ways to improve member retention.

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Free Survey Template: What Do Members Think of Your Strength Area?

Guide | May 5, 2016

Operators, when was the last time you asked your members what they thought of your strength area?

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Using Metrics and KPIs to Boost Your Personal Training Business

Article | May 4, 2016

Personal training businesses are commonplace in today’s fitness culture. Clients are offered structured workouts tailored to meet their specific needs and goals. This ongoing strategy provides a constant value for clients.

While a personal training business has the potential to be lucrative, it can be lacking in management.

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Glen Cove YMCA

Case Studies | May 3, 2016

The Glen Cove YMCA increased their revenue with new Precor equipment, training provided by a Precor Master Coach, and updated designated training space.

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What Every Operator Should Know About Payment Processing

Article | April 19, 2016

Do you know how your business' processing fees stack up against the average?

If not, you may be losing more profits than you should with every financial transaction. Here are the basic things you need to know about payment processing and how to get a fair deal, while still providing convenient payment options for your customers.

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For Gym Operators

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