Precor: Excellence in Customer Service
Commercial Fitness
Precor: Excellence in Customer Service
Offering reliable customer service is in the Precor DNA. We understand that the quality of service we provide directly affects our customers and can help drive your members’ satisfaction and retention. That’s why we strive to deliver the most value to you with every interaction.
Find out what characteristics support us having highly rated customer service within the fitness industry.
Equipment Uptime is Critical for Retention
A study we conducted with Leisure-net, a survey and consultation agency in the UK, proved that there is a positive correlation between equipment uptime and member retention: gym members are more likely to stay members at facilities that have equipment that consistently works well. In fact, members at clubs with higher equipment uptime stay, on average, three months longer than those who belong to clubs where equipment is out of order more often.
“95% of members see availability of equipment as being quite or very important.” – Study conducted by Leisure-net
Knowing this, let’s look at an example of how having high equipment uptime can benefit your facility. Our study showed that facilities with an average membership of 1000 members equates to the facility keeping an extra 170 members at any given time. So, let’s assume the average membership fee in the UK is £36 per month. If a facility is succeeding in keeping a high equipment uptime and keeping 170 members around, that equals an extra membership revenue of £6,120 per month. When multiplied across an entire year, this results in over £73,000 of membership fees.
With annual equipment service cover from Precor starting from as little as £17 per month, or just 56p a day for a treadmill*, its clear to see that a service contract would easily pay for itself and generate further revenue for a facility.
*Based on a silver package for a TRM 830 treadmill
Service Agreements That Work For You
We offer renewable Service Agreement packages that provide ongoing labor and/or parts coverage long after your original Precor warranty has expired. If a service concern should ever arise, you’ll feel protected and covered. Our Service Agreement packages guarantee a fast response by skilled Precor-certified technicians who specialise in getting your Precor equipment back up to speed as quick as possible.
Learn more about our Service Agreements.
We’ve Got You Covered with Our Wide Service Network
We have an extensive network of service technicians and third-party service providers. All of our service providers are trained and certified through our industry-leading 4.5-day certification training and must attend a 2.5-day recertification training every third year, so they stay current on our latest products and procedures.
91% of industry service providers said we offer the best service in the fitness industry. – Third-party research conducted in 2018
Work With Us to Work With You
We love this quote by customer service expert Ron Kaufman: “Service is the currency that keeps the economy moving. I serve you in one business, you serve me in another. When either of us improves, the economy gets a little better. When both of us improve, people are sure to notice. When everyone improves, the whole world grows stronger and closer together.”
Let’s keep the fitness economy moving! We want to work with you to ensure that you are getting the most out of your Precor equipment and experience. Reach out to us today to learn more about our service agreements, to arrange for a preventative maintenance appointment, or to find out about our high trade-in values.
Or call 01276 404903.